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Divi vs Elementor: Plans, Sites, and What Each Includes

Divi and Elementor are both drag-and-drop page-builder plugins that install on a WordPress site, not standalone website builders — and the biggest structural difference between them is that Elementor has a genuinely free plugin, while Divi does not. From there, the two split further: Elementor licenses by number of sites, while Divi sells unlimited-site memberships. Here's what each vendor's own pricing page shows, checked September 2026 on elegantthemes.com/join and elementor.com/pricing.

What kind of editor is each one?

Both are visual editors that work inside WordPress rather than replacing it. Elementor describes its core product as a drag-and-drop editor: its pricing page's FAQ states the free plugin "includes essential drag-and-drop tools, key widgets, and core site-building features," while Elementor Pro "allows you to add advanced styling directly to sections, widgets, and templates, giving designers and developers full control over layout, meta tags, typography, and visual details while still using a drag-and-drop editor."

Divi is built the same way, as a theme-and-builder combination rather than a separate plugin-only product. Elegant Themes' own site frames it as "a powerful visual design layer to WordPress, making it easy to build professional websites with no code required," combining a "no-code builder" with a "theme builder."

Is there a free version of either one?

Elementor has one; Divi doesn't. Elementor's pricing page FAQ is explicit: "The free Editor, website builder plugin includes essential drag-and-drop tools, key widgets, and core site-building features. It's best for creating a basic website, testing ideas, or launching a small business site." Everything past that — Theme Builder, custom code, ecommerce — requires a paid plan.

Divi's own site doesn't advertise a free tier at all. What it offers instead is a money-back guarantee on a paid purchase: "Try Divi risk-free for 30 days — switch plans at any time." That's a refund window on a membership you've already bought, not a permanently free plugin.

What do the paid plans cost, and what do they unlock?

Both vendors were running active limited-time discounts at the time of this check — Elegant Themes an "Anniversary sale" and Elementor a live promotional rate on its One plan — so treat the discounted figures below as a snapshot, not a standing price, and check each vendor's page directly before buying.

Elementor, on its default "billed annually" view:

PlanPrice shownSitesPopup Builder, custom code, eCommerce, Collaborative NotesCloud Templates
Essential$5/mo ($60 billed annually)1Not included10
Advanced Solo$7/mo ($84 billed annually)1Included20
Advanced$9/mo ($108 billed annually)3Included30
One$15/mo, shown discounted from $19 ("Save 21%"), $180 billed annually, renewing at $228/yr1Included, plus AI generation, image optimization, site accessibility, cookie consent, email deliverability, site management30

Essential is the one plan that leaves out Popup Builder, custom code & CSS, eCommerce features, and Collaborative Notes — all four arrive together starting at Advanced Solo, along with a jump from 57 to 85 "Editor Pro widgets." Elementor's FAQ describes One as a bundle on top of Pro: "Elementor One is a complete solution for web creation, optimization, and management, including Editor Pro plus additional capabilities, including Image Optimization, Email Deliverability, Web Accessibility, Site Management, and Cookie Consent, all in a single subscription." Those extra One capabilities run on a shared monthly credit pool that resets every month and doesn't roll over, per Elementor's own FAQ. There's also a "One Agency" variant built for managing multiple client sites, which Elementor's FAQ notes lets you "use your credits across any of your client sites" — check the live page for its current site count and price.

Divi, on its own two membership options:

PlanPrice shownSitesIncludes
Divi$5.83/mo, shown discounted ("Save 20%"), $70 billed yearlyUnlimitedDivi Theme & Builder, Divi Dash, 24/7 customer support
Divi Pro$16.58/mo, shown discounted 78% off a stated "$74.00 value," $199 billed yearlyUnlimitedEverything in Divi, plus Divi AI, Divi Cloud, Divi VIP (30-minute support), Divi Teams (4 seats), unlimited cloud storage, and marketplace credit

Both Divi tiers cover unlimited websites under one membership — Elegant Themes' pricing page lists "Divi (unlimited website usage)" as a feature on both cards. That's a structural difference from Elementor, where the site count is the thing each tier actually gates: Essential and Advanced Solo cover 1 site each, and Advanced steps up to 3.

Does either one come with hosting?

No, not by default, and both vendors say so directly. Elementor's FAQ: "No. Elementor One does not include hosting. It includes the Editor Pro, Agentic AI, Image Optimization, Email Deliverability, Web Accessibility, Site Management, and Cookie Consent. Elementor Host is a separate offering. However, you can use Elementor One on any compatible WordPress hosting provider." Divi's FAQ says the same thing about its own memberships: "The Divi memberships do not come with hosting, but Divi is compatible with any web host. If you are looking for a good host, we have a few that we recommend. When you purchase Divi Hosting, Divi comes pre-installed and activated for your convenience!" Both companies sell an optional hosting add-on (Elementor Host, Divi Hosting), but neither plugin requires it — you can install either on hosting you already have.

What happens to my site if I stop paying?

Elegant Themes documents this for Divi directly, in answer to "What happens if I cancel my subscription?": "If you cancel your subscription, then your account will remain active for the remainder of your one year term. After that, you will lose access to the members area and all new themes, theme updates and tech support. You may continue using the themes that you have already downloaded forever." In other words, a lapsed Divi subscription doesn't take your existing layout down — it freezes it at whatever version you last downloaded, with no further updates or support.

Elementor's pricing page doesn't state the equivalent for a lapsed Pro or One subscription in the material reviewed for this guide, so this guide doesn't claim one either way for Elementor. If that matters for your decision, confirm it directly with Elementor support before you commit a production site to a paid tier.

Which one fits which situation?

  • If you're building or managing more than three WordPress sites under one plan, Divi's unlimited-site membership is the more direct fit — Elementor's per-site tiers would mean licensing each site separately once you pass Advanced's 3-site cap.
  • If you want to try the actual product with no purchase at all first, Elementor's free plugin gives you that; Divi's "risk-free" period is a refund window on a paid purchase, not a free trial.
  • If you specifically want AI generation, image optimization, and accessibility tooling bundled with your builder, that's Elementor One's pitch; Divi's equivalent bundle is Divi Pro, sold as an add-on to the base Divi membership rather than a separate paid tier.

Either way, both are plugins for a self-hosted (or WordPress.com Business-plan) WordPress site, not standalone builders — see our WordPress page builders vs the block editor guide for how a plugin like this compares to what WordPress's own block editor already does before you add one, and WordPress.com vs WordPress.org for what a hosted WordPress.com plan does or doesn't let you install.

Where does Figment fit in?

Nowhere directly — Figment isn't a WordPress plugin. It publishes a website from a Figma design through its own Figma plugin, for a site designed visually in Figma rather than built with WordPress page-builder widgets. If your site needs to run on WordPress specifically — for its plugin ecosystem, a CMS, or an existing WordPress install — this comparison is the one to act on, not a reason to look at Figment instead.

Bottom line: both are visual WordPress builders, but they gate access differently — Elementor by number of sites, with a real free tier at the bottom; Divi by an unlimited-site membership, with no free tier but a 30-day refund window. Check elegantthemes.com/join and elementor.com/pricing directly before buying, since both pages were showing active promotional discounts at the time of this check.


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