Blogging on Squarespace: What You Get

A Squarespace blog page gives you posts, categories, tags, native comments, and an automatic RSS feed on every plan - the differences between plans are about contributor limits and commerce fees, not blogging features. That makes blogging one of the more evenly-distributed features across Squarespace's tiers compared to something like ecommerce, where the plan you're on changes what you pay in fees. Here's what a blog page actually includes, sourced from Squarespace's own help center, checked September 2026.

What is a Squarespace blog page, exactly?

A Blog page is one of Squarespace's page types, alongside things like a standard page, a store, or an events calendar. Once you add one, you create individual posts inside it - each with a title, a body, a featured image, and its own publish or schedule toggle. You can have more than one blog page on a site if you want separate sections (for example, a company blog and a separate news page), and each one manages its own posts, categories, and tags independently.

How do categories and tags work?

Both exist to help visitors and search engines find related content, but Squarespace treats them differently. Per Squarespace's own help article: "Use categories and tags to organize your site and help visitors find content that interests them" (Squarespace, "Categories and tags", checked September 2026). Categories are meant for broader topic groupings; tags are meant for more specific keywords, and the same article notes "tags always display on blog posts," while categories only show if you turn on the "Show Categories" toggle in blog post styles.

There are real length limits worth knowing before you build a taxonomy: "Categories need to be 25 characters or fewer" and "Tags need to be 80 characters or fewer," per the same article. Categories and tags are also case-sensitive - "Apples," "apples," and "APPLES" would create three separate entries rather than merging into one - and the article warns against special characters like commas, "+", "&", or "%" in either field, since they can cause link issues. Both categories and tags are managed per blog page, not sitewide, so a second blog page on the same site starts with its own separate list.

Does Squarespace generate an RSS feed automatically?

Yes, with no setup required. Squarespace's help center states: "Squarespace websites have built-in RSS feeds for all blog, calendar, store, gallery, and album pages. When you publish content on one of those pages, its RSS feed automatically updates, creating the new content as an .xml file" (Squarespace, "Using RSS feeds", checked September 2026). That means every blog page you create already has a working feed the moment you publish your first post - useful for readers using a feed app, or for connecting the blog to an email newsletter tool that can pull from RSS.

Can readers comment on posts?

Yes, natively, without a third-party plugin. Squarespace's comment system supports "plain text and Markdown language," per its help center (Squarespace, "How visitors comment on your blog", checked September 2026), and includes threaded replies, comment liking, a flagging system for moderation, and sorting by newest, oldest, or most liked. If you need something more capable - comments that support links or images, for example - Squarespace's own guidance points elsewhere: "To enable comments that support links, images, and other advanced features, use a third-party service like Disqus." That's a real, documented limit on the native system, not a workaround you have to discover on your own.

Can I import a blog into Squarespace, or export one out?

Both directions exist, but each has real boundaries worth checking before you rely on them.

Importing in: Squarespace's import tool pulls specific content types depending on the source. From WordPress it imports attachments, blog pages, posts and authors, categories, comments, individual images, site pages and tags. From Blogger it imports comments, images and posts. From Tumblr it imports post types including audio, chat, image captions, links, quotes, text and third-party video embeds (Squarespace, "Importing content from WordPress, Blogger, or Tumblr", checked September 2026). None of the three import custom styling or CSS - you rebuild the design in Squarespace's own template system regardless of where the content came from.

Exporting out: Squarespace's export tool produces an .xml file, and its own help center is direct about what that's for: "You can export certain content from your Squarespace site into an .xml file. This is useful for importing content to WordPress" (Squarespace, "Exporting your site", checked September 2026). There's a real limit worth knowing before a migration: "Only one blog page can be exported" per site, so a site with multiple blog pages has to pick one primary blog to bring out this way. The export covers layout pages and one blog page's posts, text blocks, image blocks, and gallery pages - it explicitly does not cover other page types (album, cover, index, info, calendar, portfolio, or store pages), nor audio blocks, product blocks, video blocks, drafts, or style settings.

What plan do I need for any of this?

Squarespace's own plan-comparison guidance lists blogging as one of the things its entry-level Basic plan is built for, alongside a small shop or a portfolio - blogging itself isn't gated behind a higher tier. Where the plans actually diverge is contributor limits (Basic caps editors at two; every plan above removes that cap) and commerce fees, which only matter if you're also selling something through the blog's Digital Products or memberships tools. Our Squarespace pricing guide breaks down what each plan costs and unlocks in full if you're deciding which tier to buy.

Where does Figment fit in?

Nowhere directly - Figment isn't a blogging platform or a CMS. It publishes a website from a Figma design through its Figma plugin, with no post editor, no categories or tags, and no comment system of its own. If ongoing blog posts are the actual feature you need, Squarespace's blog tools (or another dedicated blogging platform) are the right comparison. If you're weighing Squarespace against WordPress more broadly rather than just its blogging tools, our Squarespace vs WordPress comparison and Squarespace SEO settings guide cover the wider platform decision and how a blog's SEO actually gets configured.

Bottom line: a Squarespace blog page is a genuinely complete feature - categories, tags, native comments, and automatic RSS on every plan, plus documented import paths from WordPress, Blogger, and Tumblr. The one real limit is on the way out: export is capped at one blog page per site, produces only a WordPress-format .xml file, and drops several page types and block types entirely, so check that limit before you commit years of posts to the platform if leaving is even a remote possibility.