We compete with Readymag, so read accordingly. Readymag is a lovely tool with genuine taste behind it, and the sites people make with it usually look better than the web average. Nothing here says otherwise.

Why people search for Readymag alternatives

The pattern I see is almost always the same: the designer already works in Figma all day. Readymag is a second canvas with its own logic, its own shortcuts, and its own idea of what a layer is. Learning it is fine. Maintaining a design in two places forever is the part that wears people down.

Because once your project lives in Readymag, it lives in Readymag. Your Figma file, if there was one, becomes a historical document.

On Readymag's pricing

I'm not going to quote numbers here. Readymag's pricing page renders entirely in the browser and the third party articles about it contradict each other badly, some saying plans start at $14, others $16, others quoting a $32 ceiling. I'd rather say nothing than publish a price that's wrong.

Go read readymag.com/pricing directly. Two things to check while you're there, because they're the ones that catch people: how many sites each tier lets you put on a custom domain, and whether the plan ties branding removal or site availability to a monthly view count. If your project can spike in traffic, that second one matters more than the headline price.

Stay on Readymag if

You're making something genuinely editorial: a scrolling story, a lookbook, a digital magazine issue with sequenced animation and parallax. Readymag's whole reason to exist is that kind of work and it does it well.

Stay too if you've built a library of Readymag projects and your team knows the tool. Switching costs are real and I'm not going to pretend they aren't.

Figment has no CMS and no complex animation engine. For an interactive editorial piece, we are the wrong answer.

What Figment does instead

You design in Figma, which you already have open. A plugin takes your frames and publishes them as a real website, on your domain, in under a minute. Changing the site later means changing the Figma file and publishing again.

There's no import step, so there's no drift. The design file and the website are the same object.

For a studio site, a portfolio, a business site or a launch page, this is a much shorter loop than learning a second canvas.

What you get that Readymag doesn't offer

You own the Figma file outright and can take the whole design anywhere, which is not true of a design that only exists inside a hosted builder. Zero drift between the file and the live site. Updates are design edits, not re-creation. Publish in under a minute. An open canvas that AI can operate on directly, which is where this is all heading. And a product that's been live since 2021, with 35,077 signups and 20,048 published sites behind it.

The trade is that you give up Readymag's animation and editorial sequencing. That's a real trade, not a rounding error.

Getting your work across

Readymag projects don't drop neatly into Figma, so plan for a rebuild rather than an import. Screenshot every page at full height, pull your images out, and trace the layout into Figma frames. Tracing a design you already made is much faster than designing one, usually an afternoon per site.

Make a desktop and a mobile frame per page, install the Figment plugin, publish, and review the live URL before you move DNS.

Our free tier publishes to a subdomain with a small "Built with Figment.so" badge, so you can test the whole path before spending anything. Paid plans start at $29/mo with a 30-day trial.

The AI part

We're building an AI website builder that works on your Figma canvas rather than inside a closed tool. It's in early access, not generally available. If you want to see how Figment works and get on the early access list, request a demo.

Not sure your project fits? Ask on Discord and I'll give you a straight answer.